http://onlinedatingparadox.com/2009/04/plenty-of-fish-serious-member-update.html If there are plenty of fish in the sea, why isn't anyone biting? Fri, 30 Jul 2010 20:15:56 +0000 hourly 1 http://wordpress.org/?v=3.0.1 http://onlinedatingparadox.com/2009/04/plenty-of-fish-serious-member-update.html#comment-208 Thomas Sat, 13 Jun 2009 05:19:33 +0000 http://themodernsavage.com/onlinedatingparadox/2009/04/plenty-of-fish-serious-member-effectiveness.html#comment-208 I think the paid site, make no difference , as if women what rich guys thay should pay 20,000dollers and join a rich club and meet sociatys people, and their are abusive people their,also proberly emotional abuse, from both sexes, and educated also. I think the paid site, make no difference , as if women what rich guys thay should pay 20,000dollers and join a rich club and meet sociatys people, and their are abusive people their,also proberly emotional abuse, from both sexes, and educated also.

]]> http://onlinedatingparadox.com/2009/04/plenty-of-fish-serious-member-update.html#comment-202 Anonymous Tue, 05 May 2009 22:00:00 +0000 http://themodernsavage.com/onlinedatingparadox/2009/04/plenty-of-fish-serious-member-effectiveness.html#comment-202 POF was getting a bad rep of being mostly a collection of people "testing the waters" and/or not serious about meeting. I'm not sure it's such a bad rep, since this is what you would expect for POF anyway. Maybe the "serious member" thing was to counter that reputation. As well, a lot of people that try POF later go on to try a paid site, where people are generally more willing to meet. I guess the POF owner wanted to capture a slice of that pie ($$) as well. The goal was probably to tier the service and create low costs option for PAID online dating. Effectively the Microsoft approach or high volume, nickel and dime, tactics.<br />--<br />Even with seeding (giving away free memberships) the paid membership option had little uptake from th user base. Most likely, sense most paid dating sites are fairly cheap (25-50/mth) anyone that is willing to pay would likely just go for the traditionally paid sites. <br />--<br />A POF tier service is a nice idea. To effectively create a decent tiered service POF would need to provide better search/match capabilities. Unfortunately, the POF user base is such that, if POF provided those capabilities most people that would be inclined to pay would see very few matches. POF's market segment isn't predominantly the well educated, high income clientèle. That makes sense, since most people are not that, it's a select market segment. <br />--<br />Even when using POF, through normal show matches button, there is very few filters applied to what is likely a match. This is mostly done to increase ad revenue, through mouse clicks. <br />--<br />I would expect a "serious member" badge would be more beneficial o guys than gals. Bottom line though, is if women are interested, they are interested, it just an email, not much risk involved in an email. <br />--<br />Paid dating sites, are more geared toward better matching capabilities, which is their biggest selling point. With POF, you just have to do the matching yourself, you pay with your time by generating mouse clicks / ad revenue.<br />--<br />POF is somewhat limited in the matching capability it can apply for a couple of reasons, but mostly because the site HAS to generate revenue. A classic example is NOT having a "has kids" filter on the my matches button. It's trivial to implement, but it is not done. POF was getting a bad rep of being mostly a collection of people “testing the waters” and/or not serious about meeting. I’m not sure it’s such a bad rep, since this is what you would expect for POF anyway. Maybe the “serious member” thing was to counter that reputation. As well, a lot of people that try POF later go on to try a paid site, where people are generally more willing to meet. I guess the POF owner wanted to capture a slice of that pie ($$) as well. The goal was probably to tier the service and create low costs option for PAID online dating. Effectively the Microsoft approach or high volume, nickel and dime, tactics.
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Even with seeding (giving away free memberships) the paid membership option had little uptake from th user base. Most likely, sense most paid dating sites are fairly cheap (25-50/mth) anyone that is willing to pay would likely just go for the traditionally paid sites.
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A POF tier service is a nice idea. To effectively create a decent tiered service POF would need to provide better search/match capabilities. Unfortunately, the POF user base is such that, if POF provided those capabilities most people that would be inclined to pay would see very few matches. POF’s market segment isn’t predominantly the well educated, high income clientèle. That makes sense, since most people are not that, it’s a select market segment.
–
Even when using POF, through normal show matches button, there is very few filters applied to what is likely a match. This is mostly done to increase ad revenue, through mouse clicks.
–
I would expect a “serious member” badge would be more beneficial o guys than gals. Bottom line though, is if women are interested, they are interested, it just an email, not much risk involved in an email.
–
Paid dating sites, are more geared toward better matching capabilities, which is their biggest selling point. With POF, you just have to do the matching yourself, you pay with your time by generating mouse clicks / ad revenue.
–
POF is somewhat limited in the matching capability it can apply for a couple of reasons, but mostly because the site HAS to generate revenue. A classic example is NOT having a “has kids” filter on the my matches button. It’s trivial to implement, but it is not done.

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